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Auto Aftermarket Guangzhou 2023 closes, witnessing a significant jump in industry participation

The 8th edition of Auto Aftermarket Guangzhou (AAG) concluded on 13 October 2023 at the Poly World Trade Expo Center (PWTC Expo) in Guangzhou, with an increase in both exhibitor and visitor numbers. This year’s fair fully embraced the development of the Guangdong-Hong Kong-Macao Greater Bay Area, showcasing the latest advancements in the region’s automotive industry. Throughout the three-day show, the enhanced fringe programme successfully fostered connections between various sectors of the automotive industry and other related industries.

Key figures of Auto Aftermarket Guangzhou 2023:

  • 1,035 exhibitors (69.7% growth)
  • 50,000 sqm across four exhibition halls
  • 31,329 visitors from 57 countries and regions (44.5% increase)
  • 30 fringe events


Mr Xia Wendi, Chairman of China National Machinery Industry International Co Ltd remarked: “China has been the global leader in car sales for an impressive 13 years, presenting both opportunities and challenges for the country’s auto aftermarket. Since its inaugural edition in 2015, AAG has become a highly influential exhibition dedicated to South China’s automotive aftermarket. In recent years, the show has actively embraced the prosperity of the Greater Bay Area, serving as a comprehensive platform for product showcases, technological exchange, and information sharing. In doing so, AAG effectively promotes the advancement of China’s auto industry, aligning with the national strategy of the Great Bay Area.”

Mr Jason Cao, Principal Consultant of Messe Frankfurt (Shanghai) Co Ltd, expressed his delight in witnessing a significant growth in both exhibitor and visitor numbers. “The accomplishment not only signifies the creativity and vitality of China’s car market, driven by supportive policies, but also represents a milestone as the exhibition leveraged the industry resources of its two organisers.” Mr Cao added: “I believe that as the industry continues to evolve, AAG will continue to shoulder a responsibility of fostering the expansion of the automobile industry in South China and the Greater Bay Area. We are committed to offering a high-quality business platform, catering to the growing demand for personalised, intelligent and diversifying product needs within the auto industry.”

Auto Aftermarket Guangzhou (AAG) is jointly organised by Messe Frankfurt (Shanghai) Co Ltd and China National Machinery Industry International Co Ltd. The next edition of the show is set to be held from 28 to 30 August 2024.

For more information, please contact Messe Frankfurt (HK) Ltd on + 852 2802 7728, visit www.aag.org.cn, or email [email protected].com.